Manu Feildel has become one of the most popular personalities on Australian and New Zealand television as co-host of the successful My Kitchen Rules series across both countries, and now he’s creating his own cookware range with Culinary Co., so everyone at home can have great quality cookware to create at home too.
The Culinary Co. by Manu’s brand vision is to be a leader in the cookware and kitchenware market. With a mission to provide home cooks with high-quality products that inspire them to create good food for family and friends. Showing competence in the kitchen in an approachable manner, relatable to the everyday cook.
Professional, but also loves to have fun. Striving to teach and inspire the home cook, but with a signature cheeky smile.
Photography & Videography
As part of the Culinary Co. by Manu range, I worked with the wider team on many photography and videography shoots as part of the wider marketing campaign for this brand. Assisting in scripting video content, food prep, photo styling, video production amoung many more tasks, to make this brand the best it can be.
After the initial range drop for Culinary Co. by Manu, we wanted to improve the packaging for the best-selling cast iron product range. To sell the personality of Manu’s range, we wanted to add lifestyle images to the packaging of these key pieces. Due to resource issues and time constraints, I put my hand up to handle this shoot on my own. I completed all the food prep, cooking, styling, and photo editing for these images to ensure the packaging was created at a high standard and delivered within the project timeline.
